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��pk10 UK topic page, a collection of National Lottery articles and analysis

Articles: 42 Results

February 16, 2016 by Daniel Farey-Jones

A new campaign from the National Lottery is using quick-fire, humorous online films and poster ads to encourage people to

November 06, 2015 by Georgi Gyton

Unidays, Vodka Rocks and Guinness World Records Day all feature in our round-up of experiential activity happening next week.

October 08, 2015 by Katie Deighton

The National Lottery collaborated with Guinness World Records yesterday (7 October) to break two world records, both of which brought

October 07, 2015 by Katie Deighton

The National Lottery is partnering with Guinness World Records today (7 October) to attempt two feats: the largest gathering of

September 26, 2014 by Shona Ghosh

National Lottery operator Camelot has partnered with augmented reality start-up Blippar to add a 3D layer to its 'Christmas Cash'

August 11, 2014 by Katie Deighton

British Airways' Rooftop Film Club has partnered with the National Lottery at the London Ealing arm of its movie events

June 30, 2014 by Loulla-Mae Eleftheriou-Smith

Camelot is revealing a marketing strategy this weekend that aims to bring all four National Lottery brands under one roof,

May 09, 2014 by Loulla-Mae Eleftheriou-Smith

Brands need to "join the dots" for consumers when communicating a "core purpose" to their audience, because consumers won't do

April 29, 2014 by Ben Bold

Camelot group chief executive Dianne Thompson is retiring at the end of October, after 14 years leading the National Lottery

November 18, 2013 by Louise Ridley

Camelot, the operator of the National Lottery, has today launched an out-of-home campaign that matches messaging to live train departure

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